FREE FOR UK CHARITIES + NON-PROFITS
Free Squarespace website audit for your charity website
free
charity
audit
A clear-eyed look at how your charity website is performing, and where the easy wins are. We review your donation journey, search visibility, accessibility and Squarespace setup, then send a written PDF audit within 10 working days. No jargon, no automated reports, no obligation.
/ WHY WE'RE OFFERING THIS
Most charity websites are doing 70% of the job. The other 30% quietly costs you donations.
That missing 30%, the bit that costs you donations, sign-ups and search traffic, is usually fixable in an afternoon if you know where to look. We've been building Squarespace websites for charities, membership bodies and public sector teams since 2012, and we know the specific quirks of third sector sites: donate buttons that fail on mobile, SEO stalled at "almost ranking", accessibility gaps that creep in with every new trustee blog post.
Our founder, Ian Masters, spent years as an in-house creative manager at UK charities whilst running olio creative on the side. This audit is what we wish someone had handed us back then: a proper diagnostic, in plain English, with priorities ordered by impact rather than by what an agency wants to sell you. You get the findings whether you ever work with us or not.
/ WHAT WE REVIEW
Five things that decide whether your website earns its keep
A good audit gives you a prioritised list of fixes, ordered by impact and effort. A bad one flags everything as "critical" and contextualises nothing. Ours is the first kind.
Your donation journey
We walk the route from "I want to help" to "thank you for your gift" on desktop, mobile and tablet, flagging friction, broken steps and the small UX changes that typically lift conversion.
Your search visibility
Which keywords you're almost ranking for, where the quick wins are, and what's blocking you. Including how you're summarised by Google's AI Overviews and AI search tools, which is increasingly where supporter research starts.
Your accessibility
Tested against WCAG 2.1: screen readers, keyboard navigation, colour contrast, alt text and forms. Charities carry a higher duty of care here, and the legal landscape is tightening.
Your Squarespace health
Version, custom code, page weight, image optimisation, third-party integrations, and anything else slowing the site down or quietly storing up technical debt.
Your fundraising stack
How Squarespace talks to your CRM, donations platform (JustGiving, Enthuse, Stripe, Donorbox, GoCardless or otherwise) and email tool, and any joins leaking data or duplicating effort.
/ HOW IT WORKS
Five steps, three of them yours to skip
Fill in the form
Two minutes, below on this page. Tell us who you are and where the site lives.
We audit properly
A couple of hours on your site, with findings prioritised for charity context.
You get the PDF
A written audit, prioritised by impact, ready to share with trustees and your wider team.
Talk it through
A 45-minute consultation call for £99. We walk the findings, answer questions, discuss implementation.
We do the work
If you'd like us to take anything on, we quote per job. No retainers, no minimum spend, no pressure.
/ WHO THIS IS FOR
Built for the third sector, specifically
The audit format assumes a charity-shaped website: donations, supporters, trustees, tight budgets and a higher bar for accessibility. If that sounds like your organisation, you're in the right place.
Not on Squarespace yet but considering it? Get in touch separately: we migrate sites from WordPress, Wix and bespoke builds, and the audit format doesn't quite fit that conversation.
Registered UK charities currently using Squarespace 7.1
Non-profits, CICs and social enterprises with a charity-equivalent mission
Membership bodies and trade associations in the third sector
Education providers and small public sector teams running on Squarespace
/ QUESTIONS
Questions, answered
Is the audit really free? What's the catch?
Really free. The honest commercial logic: some charities will want help implementing the findings, and some of those will hire us. But the PDF is yours either way, and most of the fixes are things your team can do themselves.
What does the free audit include?
A structured review of your donation journey, search and AI visibility, WCAG 2.1 accessibility, Squarespace platform health and fundraising stack integrations, delivered as a written PDF with fixes prioritised by impact and effort.
How long does it take?
We send the written PDF within 10 working days of your request. The review itself is a couple of hours of hands-on time on your actual site, not an automated scan.
What's the difference between this and a free SEO tool report?
Automated tools flag everything as critical and understand nothing about charities. This is a human review with charity context: we know what a donation journey should feel like and which fixes actually move the needle for a non-profit.
What does the £99 consultation call cover?
Forty-five minutes with us, walking through the findings, answering questions and discussing what implementation might look like, whether that's your team doing it, us, or a mix.
Can we share the PDF with trustees and our board?
Please do. It's written in plain English for exactly that audience, with priorities ordered by impact so budget conversations are easier.
/ REQUEST YOUR AUDIT
Two minutes now, a clearer website in ten days
Fill this in and we'll take it from there. We review requests in the order they arrive, and we'll confirm yours by email.
NO SPAM. NO SALES CALLS.
JUST THE AUDIT YOU ASKED FOR.