Typography Matters: How to Stop Your Squarespace Site from Looking Like a PowerPoint Presentation

Ah, typography — the unsung hero of good design. The way your text looks can make or break your Squarespace site. Do it right, and your site oozes professionalism. Do it wrong, and your visitors are squinting, sighing, and clicking the back button faster than you can say Times New Roman. Let’s dive into why typography matters and how to make it shine on your Squarespace site.

Avoid the Comic Sans Catastrophe

First things first: banish Comic Sans from your vocabulary. Forever. Nothing screams “I’m stuck in 1998” louder than this font. Squarespace comes with a wealth of elegant typography options, so there’s no excuse to settle for something that looks like a child’s party invitation.

Pairing Fonts: The Art of the Duo

Choosing fonts isn’t a free-for-all. The goal is to pair two fonts that complement each other — kind of like a well-matched couple. Think one bold and dramatic (for headlines) and one simple and understated (for body text). Squarespace’s built-in font combinations are a lifesaver if you’re feeling indecisive.

Don’t Go Overboard

Too many fonts on one page are like too many cooks in the kitchen: chaotic. Stick to two, max three, fonts across your site. Consistency is key to making your design feel polished and intentional.

Size Matters (For Fonts, Too)

Your font sizes should be big enough to read without zooming in but not so huge that it looks like you’re shouting. Use Squarespace’s font scaling tools to make sure headlines, subheadings, and body text are sized appropriately. Pro tip: don’t let your body text drop below 16px unless you’re designing for ants.

Mind the Space

Whitespace isn’t wasted space; it’s breathing room for your content. Adjust your line height and letter spacing to ensure your text isn’t cramped. Squarespace’s style editor makes it easy to tweak these settings without needing a degree in graphic design.

Final Touches

Before you hit publish, test your site on different devices. That gorgeous font might look amazing on your desktop but turn into a pixelated nightmare on mobile. Squarespace’s responsive design features will help you ensure your typography looks stellar everywhere.

Typography might seem like a small detail, but it’s a powerhouse when it comes to creating a professional, user-friendly site. By giving it the attention it deserves, you’ll elevate your Squarespace site from "meh" to memorable. Go forth and type responsibly!